Max Mara Spring 2010: most alluring black dress

I love simple, elegant clothing. That’s why I like Max Mara (and its other brands, Sportmax and ‘S Max Mara). I finished looking through the Spring 2010 Max Mara collection and found several clothes and accessories that I would definitely wear. My favorite is this black dress.
max mara black dress.jpg

Not only is the photography stunning, but the dress itself looks sophisticated and timeless. Note that the model is not wearing any jewelry. Unlike most fashion shots today, where stylists pile necklaces, bangles, and earrings upon the hapless models (and increasingly celebrities) creating a look that is more frightening than appealing, this photograph in black and white keeps everything to its bare minimum. After all, a beautiful dress should stand on its own and draw attention to its owner.

I have many elegant black dresses in my wardrobe and I wear them with as little jewelry as possible. To me, this is the epitome of beauty and elegance.

About Esme Vos

Esme Vos is the founder of Shopplr, a site on fashion, beauty and design. Esme is the founder of (travel guides and hotel reviews) and MuniWireless (WiFi networks).